The beauty industry is booming, with tremendous potential for growth. Global cosmetics market is expected to reach $863 Billion by 2024. With fast growth of Industry, the problem of counterfeiting is also growing.
Arcording to the studies, the market for counterfeit products is growing across the globe, and manufacturers are working harder to combat this threat. Counterfeiting is a significant threat in many market sectors.
Counterfeit goods include jewelry, electronic equipment, clothing, medications, and cigarettes, among others. The rising focus of manufacturers on brand protection to lower the counterfeit is driving the market for the anti-counterfeit market.
Therefore, Trustizen is a leading solution provider community when it comes to anti-counterfeiting solutions for the cosmetics industry.
By using blockchain technology, Trustizen build an unfakable product history record, which can be accessed easily by the brand and the end-user while they are doing the transaction within the products.
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